Managing Innovation: Integrating Technological, Market and Organizational Change

(4.9/5) - 341 ratings
Authors: Joe Tidd, John R. Bessant
Publisher: Wiley
Genre: Business
Pages: 660
Language: english
Year: 2013
ISBN 10: Unknown
ISBN 13: 9781118360637
Series: Unknown
Edition: 5th edition
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Synopsis

Managing Innovationis an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors.Now in its...