The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite

(4.9/5) - 319 ratings
Authors: Michael Port, Elizabeth Marshall
Publisher: Unknown
Genre: Unknown
Pages: 176
Language: english
Year: 2008
ISBN 10: 0470237902
ISBN 13: 9780470237908
Series: Unknown
Edition: 1
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Synopsis

Take the traditional sales model, which is outdated and needs a serious makeover, and turn it on its head by applying the advice in The Contrarian Effect: Why It Pays (Big) to Take Typical Sales Advice and Do the Opposite....